Wrong stakes

One of the marks of an unconscious approach to life or business is to get the stakes all wrong. This approach has two modes – a mission critical mode and an unconscious mode. The mission critical mode involves words like “crisis” and, well, “mission critical” and could last long periods of time. The unconscious mode serves […]

Private victories, public victories

Segmentation is one of the basic marketing tenets. If you build a product, target a segment that will love its strengths and ignore its shortcomings. Similarly, if you want to build a blog that becomes massive (assuming you aren’t someone famous already), you are better off focusing on some niche. Examples of such niches are […]

Audit

An audit is an inspection of an organization’s processes typically conducted by a third party. I love the idea of an annual audit and I think I’ve become more conscious about the process over time. And, this year, I am thinking about the various parts of my life as I aim to commit to a few practices for […]

Do our absolute best

Much of our lives lies outside our control. People respond to this fact differently. Some like to believe they control everything while others like to believe it is all predetermined. Maybe one of those is the right view, we’ll never know. My preferred approach is to simply acknowledge that large portions of our lives lie outside our control. Once […]

Behind the curtain

1: A wise friend’s friend and ex-colleague, an accomplished entrepreneur, was once in a room with one of the richest, most successful businessmen of our time (let’s call him Mr.Forbes). They were discussing a potential business initiative and Mr.Forbes seemed to be behaving somewhat difficult through the discussions. He seemed to be putting an undue […]