Peeple, an app that allows you to rate other people (“Yelp for Humans”), received a lot of press attention yesterday. As the app hasn’t launched yet, it is unclear if the app will take off. If the attention it has received is anything to go by, it is sure to see some initial demand.
It shouldn’t be surprising to see an app of this nature. After all, nearly every organization or system we interact with is rated on the Tripadvisors and Yelps of the world. The risk is that this could end up being an app that facilitates a lot of abuse. So, I’m curious to see how the founders build this product.
That said, the more pertinent point is that apps like this will only further increase the “chatter.” Thanks to Facebook, LinkedIn and Twitter, we’re all, every once a while, both media outlets and news-worthy personalities. Things we do can receive a lot of attention. So much so that we can spend more time surveying the attention we (and others) get than actually building something worthwhile.
The chatter is unquestionably distracting and counter productive. It is impossible to focus on creation if all we do is listen for feedback. So, repeatedly asking ourselves the questions – “what are you working to build?” and “what is the next step to make progress?” – has become more important than ever before.